Genius
As the Branded Video Producer at Genius, I stewarded the day to day operations of Genius’ branded content to produce authentic stories across Genius’ YouTube, social channels and website.
Genius x Hennessy V.S.O.P
A Genius Perspective
In partnership with Hennessy V.S.O.P, I produced “A Genius Perspective”: a two-part roundtable discussion with top leaders in the music industry.
Part 1 features innovators challenging the status quo - Raven B Varona (Photographer), Jorge Peniche (Photographer) and Punch (TDE President)
Part 2 features creatives exploring the inspiration and process behind their art - Rook Flair of J.U.S.T.I.C.E. League (Record Producer) and Dawn Richard (Artist & Creative Director)
Hosted by Brandon “Jinx” Jenkins
Genius x Toyota
Lucky Daye “Over” Live
In partnership with Toyota, I produced a live performance video of Lucky Daye’s hit song “Over”.
Production Company: Raw Media House
Director: Mike Marasco & Kasandra Baruch
Director of Photography: Stefan Vleming
Set Audio Engineer: Daniel Ehrlich
Editor: Johan Anderson
Audio Mix / Master: Lionel Elsound
Supervising Producer: Natalie Campbell
Producer: Stella Kang
Genius x Hpnotiq
ft. Fatboy & T-Pain
In partnership with Hpnotiq to celebrate the iconic blue bottle’s 20th anniversary, I produced a comedic video featuring Fatboy as the role of a hip hop mogul who gives advice to the one and only
T-Pain.
Genius x NHTSA
ft. MAX & Sammy Wilk
In partnership with NHTSA, I produced a video that paired established artist MAX with rising star Sammy Wilk to have a conversation about the pressures of the music industry and how one can make smart choices.